Facebook Marketing Mania E-book


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Table of Contents


Chapter 1:
Introduction To Facebook

Chapter 2:
Basics Of Facebook Marketing

Chapter 3:
Building Your Online Presence Using Fanpages

Chapter 4:
Getting Opt Ins Using Facebook

Chapter 5:
Viral Power

Chapter 6:
Integrating Facebook With Other Websites

Chapter 7:
Facebook Advertising

Chapter 8:
Facebook Marketing Mistakes To Avoid

Wrapping Up

Sample Content Preview

Chapter 1:

Introduction To Facebook


Before there was Facebook™, there were other online social networking sites such Friendster™, MySpace™ and Hi5™. Social networking sites were the next hot thing in the web 2.0 era, where not only could people pour out tons of user generated content with ease, they could share it with their “friends” or online social contacts.


As the number of users increased and the growth of Facebook boomed, so did the number of applications for Facebook. You could install apps, play games, chat and even share and upload photos to Facebook.

The business minded people began to see the potential in Facebook. They began looking into ways one can monetize or grow one’s business through the Facebook platform.

Now, with over 500 million users, Facebook’s potential for businesses to grow cannot be ignored. With the recent introduction of Facebook Advertising and Facebook pages, businesses can list their own official fan pages on Facebook to connect with their customers and grow their businesses.


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